Small Business
& Home-Based INCOME Magazine
V.8 No.2
October/November/December 2005
The following listing represents the editorial
etc., contained in the current issue. Where possible, the title is linked to the
authors site where further information is available.
How to grab attention with your headlines 24
4 marketing myths threaten your sales 28
The "4 p's" of the marketing mix (part 2) 36
Discover "smart marketing" and always test your market. 38
Why simple marketing often works best 40
Prospecting is easy... when you know how to do it! 42
Customer Service
Can you do any better..? 20
Upsell overkill! 32
Managing Your Business
Managing the beast in the make or break years 46
Partnerships: a summary 75
33% return on your money 76
Psychology of change management 77
Change: the old way and the new way 78
Business & Money Making Opportunities
Setting up a home-based craft business: a checklist for success 80
Are you ready to start a home business? 81
How to create a winning mail order product.... 82
Creating passive income through affiliate programs! 88
Personal Development
This game of life: collectors' values 83
Building wealth 84
E.Q. "the loveable alien" 86
Are you ready for the end of the year? 87
Technology And Your Business
30 ways to promote your website on a shoestring budget (part 3) 92
Using email to mine your database 94
So you want to be a millionaire! 95