Small Business
& Home-Based INCOME Magazine
V.9 No.2
October/November/December 2006
The following listing represents the editorial
etc., contained in the current issue. Where possible, the title is linked to the
authors site where further information is available.
Business Building
How to write ads that pull in sales 5
Be Your Own Boss Catalogue 49
The bookshelf - book reviews 92
Sales & Marketing
9 marketing mistakes that are fatal for new businesses 22
The 16 most persuasive words in the English language -part 2 26
What can you do when the person at the other end of the phone isn't listening? 30
Customer Service
How well do you know your customer ? 8
Extra sales or your money back 14
Are you in business to help customers? 18
Managing Your Business
What exactly is market research? 34
netWork 36
Income protection - have you read the small print on your policy? 38
Business & Money Making Opportunities
Franchises and marketing systems - (part 2) 80
7 good reasons to start a home ebay business 81
Ebay selling - how to use ebay so you never get negative feedback! 82
Personal Development
This game of life - managing 40
Intuition in business - are you honouring your innate gift? 42
Fear or fearless - where do you operate from? 44
If only you could too. 46
How to lighten up and not be so hard on yourself 48
Loneliness and the small business owner 75
Nine steps to fast success 76
Is workplace happiness a business decision? 78
Technology And Your Business
The 2 most common mistakes when writing with keywords 84
Putting your business on autopilot 86
Don't get confused with spam 87
Make your web site sell with these 3 steps to improve your web site marketing. 88